Beyond the Broadcast: The Convergence of Sports, Gaming, and Interactive Tech
Strategically, companies are focusing on data-driven personalization, seamless multi-platform experiences, and user engagement to build loyalty. Partnerships between sports leagues and tech firms have become common, as have investments in AI and machine learning to offer real-time insights and tailored content. Monetization strategies include subscriptions, in-app purchases, advertising, and branded content, with user retention and experience at the forefront.