The Impact of E-commerce on Consumer Behavior: Pros and Cons

E-commerce has significantly influenced how consumers shop and make purchasing decisions.

Advantages for Consumers:

Easy price comparisons and access to reviews.
Enhanced convenience, especially for busy individuals.
Disadvantages for Consumers:
Over-reliance on technology can lead to impulse buying.
Security concerns regarding online payments.
Example: Platforms like Alibaba show how e-commerce encourages cross-border shopping but also raises concerns about counterfeit goods.